Nice & Bella is a company born from Salvador Litchi's visionary and entrepreneurial spirit. Building upon the legacy of his father, Don Mateo Litchi, Salvador takes it to new heights. With a clear mission in mind, Nice & Bella becomes a powerful platform empowering individuals with ambitious dreams and unwavering determination to transform their lifestyles through the sale of jewelry and accessories.

Since its establishment in 1996, Nice & Bella has emerged as a prominent industry leader, not only in Mexico but also across the United States and other Latin American countries. Our primary objective is to offer aspiring entrepreneurs a business opportunity through high-quality products, enabling them to generate income and attain their aspirations. We take pride in being a driving force of change and growth, empowering thousands of individuals to transform their lives through the incredible opportunities available at Nice & Bella.